Max Mara renews eyewear licence deal with Marcolin until 2032
- Laura Galbiati
- Apr 2
- 1 min read
The partnership between Marcolin and Max Mara is set to last. The Italian fashion label and the eyewear manufacturer have announced the renewal until December 31 2032 of the licence agreement for the design, production and distribution of Max Mara sunglasses and eyeglasses, which marked the label’s entry into eyewear four years ago.
Max Mara has renewed the eyewear licence deal with Marcolin until 2032 - DR
“Max Mara's collections of sunglasses and optical frames are a byword for style and quality. The frames are the result of the brand’s continuous pursuit of perfection and balance between materials, shapes and colours, standing out for their elegant geometric lines and harmonious combination of textures and sophisticated hues,” the two partners said in a press release.
The renewal is confirmation of the solid relationship between the two companies, which in January 2024 decided to extend the eyewear licence deal for another of the label’s brands, Max & Co.
Marcolin was founded in 1962 in Italy’s Veneto region, a hub for eyewear manufacturing, and its portfolio includes proprietary brands Web Eyewear and ic! Berlin, and the licences for, among others, Tom Ford, Guess, Christian Louboutin, Zegna, GCDS and Pucci. Marcolin has approximately 2,000 employees and distributes its products in over 125 countries.
In fiscal 2024, Marcolin generated a revenue of €545.8 million, down 2.2%. Adjusted EBITDA instead grew by 10.2% to €85 million.
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